Transforming the Customer Experience

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Transforming The Customer Experience

Keep Social Networking Sites in Mind When Handling Your Customers

The article, How Companies Use Twitter To Bolster Their Brands by Rachael King appearing in CRM Daily.com just goes to show how powerful social networking sites actually are.

Keep in mind the statistics….  Happy customers tell four to five people about their experiences. On the other hand, dissatisfied customers tell nine

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Establishing Superior Customer Service is a PROCESS, not an Event

In speaking with many companies, I am frequently told “Oh, we have customer service under control. We put our staff through training when they are hired. We even have training programs that we occasionally have for our staff. They really enjoy those events.”

Holding Customer Service Training Programs

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Even with technology and data, the human touch is critical

In a recent article by Joseph Michelli,  the benefits of being able to anticipate the needs of the customer and providing an exceptional experience were covered.  

The case was made that a company can have all of the data and technology in the world, but what distinguishes the successful companies is

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