Transforming the Customer Experience

Monthly Archives : July 2014

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Customer Experience Mapping Puts the Pieces of Customer Satisfaction & Loyalty Together

Call it Customer Experience Mapping, Journey Mapping, Customer Touchpoints…  The thing to understand is that the companies that use these practices recognize higher levels of customer satisfaction and customer loyalty.  Why is this?  Well, I’m happy to explain.

The companies that take the time to do this understand that while we

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Customer Loyalty and Profits Thrive In a Strong Customer Centric Culture

Getting new customers, keeping those customers, and making more money are the goals you have for your business, right?

Then let me share one of the most crucial factors into setting up that equation – DEFINE your ideal desired company culture!

If I could shout this from the mountain tops, I absolutely

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